Search Engine Marketing Specialist (SEO/SEM) job description template

This Search Engine Marketing Specialist (SEO/SEM) job description template includes the list of most important Search Engine Marketing Specialist (SEO/SEM)'s duties and responsibilities. It is customizable and ready to post to job boards. Use it to save time, attract qualified candidates and hire best employees.

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Search engine marketing specialist (SEO SEM) job description

Search Engine Marketing Specialist (SEO/SEM) job profile

Search Engine Marketing Specialists (SEO/SEM) are responsible for planning, implementing and managing company's overall SEO strategy. They usually cover a wide variety of duties such as web marketing, web analytics, content strategy planing, link building, and keyword strategy.
In order to attract Search Engine Marketing Specialist (SEO/SEM) that best matches your needs, it is very important to write a clear and precise Search Engine Marketing Specialist (SEO/SEM) job description.  

Search Engine Marketing Specialist job description

We are looking for an experienced and knowledgeable Search Engine Marketing Specialist to join our Marketing team! As a SEO Manager you will be responsible for planning, implementing and managing our SEO strategy. As our online presence is extremely important for the success of business, your position will play a huge role in driving our business' growth and success.

Search Engine Marketing Specialist duties and responsibilities

  • Plan, develop and implement our SEO strategy
  • Work towards organic search optimization and ROI maximization
  • Regularly perform thorough keywords research
  • Identify key SEO KPIs
  • Monitor redirects, click rate, bounce rate, and other KPIs
  • Prepare and present reports regularly
  • Identify our buyer persona to better target identified audiences
  • Identify problems and deficiency and implement solutions in a timely manner
  • Suggest improvements for process and productivity optimization
  • Work with web developers and marketing teams to properly implement SEO best practices
  • Stay up to date with the latest SEO and digital marketing latest trends and best practices

Search Engine Marketing Specialist requirements and qualifications

  • X years of experience as Search Engine Marketing Specialist or similar role
  • X years of experience with planning and implementing a successful SEO strategy
  • Proven success in SEO
  • X years of experience web analytics, marketing, and business development
  • Experience with A/B testing and other testing metrics
  • Knowledge of HTML, CSS, JavaScript
  • Ability to analyze data and provide evidence-based recommendations
  • Sense of ownership and pride in your performance and its impact on company’s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • Degree in relevant quantitative fields.

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