How to send emails to sourced sales candidates?
Passive candidates are everywhere, and not having a strategy on how to reach them can cost you a lot of great talent!
Don’t get disappointed with a low open and response rates, but always try to follow the best practices for writing cold emails. To increase your emails open and response rates, make sure that you personalize both the subject line and the body of the email.
The body of the email should always contain a brief information about the company and some more detail about the open position. Tell the candidate about your Employee Value Propositions, and stories about why your employees love working for you. Don't forget to include a well-written job description.
Recruiting email template for sourced sales professionals
Subject line: Looking for a new [Job_title]
We are looking to hire a new [Job_title] to help us accelerate our growth and increase our client database.
I’ve been really impressed with your work, achievements and experience at [Current_Company]. We have a similar sales strategy, and are even targeting similar markets. That being said, I think you could be a perfect fit!
I’d love to jump on a quick call and tell you more about our company, this position and all the benefits that come with it.
Do you have time on [Day] at [Time] for a chat?
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