HR Glossary

Mission Statement

Mission statement, also known as company mission, refers to a written description of a company’s core purpose and focus which stays unchanged over time.

What-is-mission-statement

Mission statement definition

Mission statement, also known as company mission, refers to a written description of a company’s core purpose and focus which stays unchanged over time. Description includes what the company does, what is important to it, what markets it serves and what direction it is going in.

Mission is the effect of the company’s vision. There are many varieties of mission statements, from those with just one punch sentence to the more elaborate ones stating company’s purpose, history, values or set of beliefs.

Importance of mission statement in business

In today’s more socially aware modern world companies started using mission statements as part of their corporate social responsibility policies.

This way they can promote transparency, allow outsiders to ‘feel’ the mission of the company and make sure that all business actions can be judged against standardized criteria.

See TalentLyft in action

Applicant Tracking, Recruitment Marketing, Sourcing and Talent CRM software are powerful alone, but unstoppable when used together!

Related content

  • Ageism

    Ageism is a term which describes the process of discrimination that occurs due to a person’s age in the workplace. Definition of AgeismAgeism is a term which...

  • Contract Recruiter

    Contract recruiters are recruiters who work on a contract basis as a consultant to a company.Contract recruiters definition Contract recruiters are recruiters who work on a...

  • Data Breach

    Data breach is an incident where sensitive, protected or confidential data has been taken from a system by an individual unauthorized to do so, without the...

  • Downsizing

    Downsizing, sometimes referred to as layoff, is the process of company's permanent reducing of workforce by terminating the employment of employees.Downsizing definitionDownsizing, sometimes referred to as...

Explore more topics

  • Recruitment Marketing Strategy

    Develop an impactful recruitment marketing strategy to attract top talent. Learn how to create targeted campaigns, build a strong employer brand, and use digital channels to reach and engage potential candidates. Optimize your recruitment efforts with strategies that showcase your company culture and position you as an employer of choice.

    Learn more

  • Career Site

    Create a compelling career site that attracts top talent and showcases your company’s culture and opportunities. Learn how to design a user-friendly, engaging platform where potential candidates can explore job openings, learn about your organization, and apply with ease. Boost your employer branding and enhance your recruitment efforts with an optimized career site.

    Learn more

  • Employee Management

    Employee Management: Discover the essential tools, tips, and processes to build and lead a winning team. Learn how to effectively manage performance, foster collaboration, and create a positive work environment that drives success. Implement best practices to optimize productivity and ensure your team reaches its full potential.

    Learn more

  • Culture Fit

    Ensure culture fit in your hiring process with strategies that align candidates’ values and behaviors with your company’s culture. Learn how to assess cultural compatibility during interviews, foster a positive workplace environment, and build a team that not only excels in skills but thrives within your organization's unique culture.

    Learn more

  • Recruitment Process

    You are here to improve and optimize your recruitment process and that is exactly what we'll do for you. Sit back and dive into the best strategies, practices and tips to attract and hire candidates in the most streamlined and efficient way.

    Learn more

  • Job Advertisement

    Learn how to craft compelling job postings that attract top talent. Discover the best platforms to publish your job ads and effective promotion strategies to reach a larger pool of high-quality candidates. Maximize your job ad's visibility and ensure you get the right candidates for your open roles.

    Learn more

Simple and affordable recruitment software

Schedule a Demo Start Free Trial