Job Description

Marketing Manager job description

This Marketing Manager job description template includes the list of most important Marketing Manager’s duties and responsibilities. It is customizable and ready to post to job boards. Use it to save time, attract qualified candidates and hire best employees.

Marketing Manager job description template

Marketing Manager job profile

Marketing Manager is a marketing professional responsible for the overall marketing performance, including reviewing budgets, implementing the marketing strategy and overseeing and supporting the marketing team members.

In order to attract Marketing Manager that best matches your needs, it is very important to write a clear and precise Marketing Manager job description.

Marketing Manager job description

Are you and experienced and ambitious Marketing Director looking for a new challenge and an opportunity to advance your career?

If you are able to manage multiple projects simultaneously with tight deadlines, we have the perfect job for you!

We are looking for a dynamic Marketing Manager to lead our marketing dream team and support them with his/her leadership and expertise in developing and executing of marketing strategy.

Marketing Manager duties and responsibilities

  • Lead and support the implementation of the marketing strategies
  • Establish correlations between marketing activities and revenue
  • Manage expenditures and keep marketing budget in check
  • Research and examine new opportunities and the best practices in niche markets
  • Desing specialized campaigns for a specific targeted population
  • Manage email marketing campaigns
  • Suggest improvements regarding communications and imagery
  • Manage and examine current and potential organic and paid acquisition channels
  • Coordinate, supervise and inspire members of marketing team
  • Keep abreast of marketing trends and best practices
  • Monitor market intelligence and keep track of competitor movement and market situation

Marketing Manager requirements and qualifications

  • Previous working experience as a Marketing Manager for [X] year(s)
  • A proven track record of successful marketing campaigns
  • Hands on experience with marketing software and analytic tools such as Google Analytics, Hubspot, WebTrends, etc.
  • Outstanding communication, presentation and leadership skills
  • Excellent organizational and time management skills
  • Strategic thinker with great analytical skills
See TalentLyft in action

Applicant Tracking, Recruitment Marketing, Sourcing and Talent CRM software are powerful alone, but unstoppable when used together!


Related content

Explore more topics

  • Company Culture

    Finding the perfect fit for your organization goes beyond just skills and qualifications. It's about discovering candidates who align with your company's values, mission, and vision. Explore our insightful articles and expert tips to understand the significance of a well-defined company culture in attracting top talent, learn how to assess and define your organization's unique cultural attributes, and discover strategies to infuse your hiring process with culture-fit considerations.

  • Recruitment AI

    Leverage the power of Recruitment AI to enhance your hiring process. Discover how artificial intelligence can automate candidate sourcing, improve talent matching, reduce bias, and streamline decision-making. Stay ahead with AI-driven recruitment strategies that help you attract top talent efficiently and effectively.

  • Culture Fit

    Ensure culture fit in your hiring process with strategies that align candidates’ values and behaviors with your company’s culture. Learn how to assess cultural compatibility during interviews, foster a positive workplace environment, and build a team that not only excels in skills but thrives within your organization's unique culture.

  • Candidate Relationship Management

    Improve your hiring process with effective Candidate Relationship Management (CRM). Build and nurture strong relationships with candidates by leveraging CRM tools to engage, communicate, and maintain long-term connections. Enhance candidate experience, increase retention, and create a robust talent pipeline for future hiring needs.

  • Compensation and Benefits

    Compensation and benefits have always been among the top priorities to job seekers, and it will stay that way. But that is a good thing of course - because well-compensated employees who feel extra valued by additional benefits give more, and give their best. Because they have a reason to. Learn how to stand out in the talent market as an employer of choice, providing the best compensation and benefits plans, and getting the most productive and committed employees in return!

  • Skill Assessments

    Enhance your hiring process with skill assessments. Evaluate candidates' abilities and competencies through tailored assessments designed to measure job-specific skills. Learn how to incorporate skill assessments to identify top talent, ensure the right fit, and make data-driven hiring decisions that improve performance and reduce turnover.

Simple and affordable recruitment software