A Guide on How to Create Candidate Persona

Download the guide and learn about how to identify and attract an ideal job candidate.

To acquire the best talent for your own company, you need to create your ideal candidate – candidate persona. Your candidate persona will give an insight on what type of a job candidate would be perfect for your company and organizational culture. The easiest way to define your candidate persona is to follow the great four Ws:

  • Who is this person?
  • What skill-set does she/he have?
  • Where to reach him/her?
  • Why would she/he want to work form me?

It is very important to lose all of your assumptions and simply use the facts and information that you have on your existing employees.